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Stakeholder Management in BPM: Navigating Perspectives and Cultural Challenges

Russell Gomersall & Caspar Jans Season 1 Episode 3

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In this episode of the BPM 360 podcast, hosts Russell and Caspar discuss how to navigate through the different Perspectives and Culture Challenges in Stakeholder Management in Business Process Management (BPM) initiatives. They highlight the following key points:

  1.  Introduction to Stakeholder Engagement: Moving from the executive sponsor focus to understanding the broader spectrum of stakeholders crucial for BPM projects.
  2. Identification of Stakeholder Groups: Exploring various stakeholder groups such as subject matter experts, process managers, quality management, compliance, risk management, project managers, and IT.
  3. Challenges in Identifying Stakeholders: Highlighting the difficulty in identifying stakeholders, especially when new to the organization, and the importance of clear allocation and engagement.
  4. Use Cases and Services: Emphasizing the importance of defining use cases and services provided by BPM and identifying the departments and individuals who will interact closely.
  5. Aligning Risk and Process Management: Discussing how risk managers understand organizational risks and processes but often face challenges aligning their perceptions with BPM platforms.
  6. Stakeholder Mapping Exercise: Advocating for a stakeholder mapping exercise to understand attitudes towards BPM and their influence on decision-making, essential for effective stakeholder engagement.
  7. Continuous Stakeholder Management: Stressing the need for ongoing stakeholder management as a journey rather than a one-off exercise, considering changes in personnel, attitudes, and organizational dynamics.
  8. Cultural Aspects in Stakeholder Engagement: Sharing experiences of cultural challenges in implementing BPM, such as technical proficiency barriers and generational differences, affecting stakeholder involvement.
  9. Strategies for Stakeholder Conversion: Proposing strategies to convert project opponents into ambassadors, leveraging their expertise and influence to drive project success.
  10. Identifying Influential Stakeholders: Emphasizing the importance of identifying influential stakeholders respected for their experience and exposure, and integrating them into the BPM initiative for credibility and success.
  11. Community Building and Continuous Support: Highlighting the significance of building critical mass, maintaining continuous stakeholder support, and storytelling to communicate the journey and sustain engagement.
  12. Inviting Audience Participation: Encouraging listeners to share questions, anecdotes, and feedback for future episodes, signaling a commitment to addressing community interests and concerns.













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